Professional of the Year 2026
New Optics was named
Professional of the Year 2026 by Belgoptic.
A recognition that New Optics is particularly proud of,
as a crowning achievement of craftsmanship and customer trust.
This award was granted by
industry professionals, including suppliers,
contact lens specialists, and fellow opticians from across Belgium.
A confirmation of what customers have long experienced:
at New Optics, you are in the right hands.
Make an appointment
At New Optics, we love to pamper you.
That is why we prefer that you always make an appointment.
This ensures that sufficient time is allocated to provide you with the best advice.
This applies to your eye exam, the selection of your frame
and advice regarding your new lenses.
Contact us today and discover the world of sharp vision that awaits you!
Make an appointmentFeatured products
Lindberg
€735.00
Lindberg
€525.00
Lindberg
€645.00
Giorgio Armani
€240.00
Giorgio Armani
€260.00
Kinto
€170.00
Any Di
€169.00
Maui Jim
€315.00
Personalize your glasses!
On the brand-new interactive screen, the Smart Shopper, you can assemble your own glasses. With Ray-Ban and Oakley, you can choose the color of the front, the
sides, and the lenses yourself. It is also possible to have the glasses
engraved.
With Ray-Ban, this can be done on the temple tips. With Oakley, you can add text to the lenses themselves.
Screen Fatigue: How to protect your eyes during prolonged screen use?
Nowadays we spend more and more time behind a screen, whether for work, study or relaxation. But staring at a screen for long periods of time can lead to digital eye strain. This can cause complaints such as dry eyes, headache and blurred vision. Fortunately, there are several ways to protect your eyes. In this blog we discuss the impact of screen use on your eyes, ergonomic tips, the role of special glasses and lenses, and the importance of regular eye measurements.
Wall of Frame
Anyone who buys glasses at New Optics will wear them with pleasure. That is what New Optics does it for: satisfied customers who look stunning! Aren’t they beautiful? And… are you already on the Wall of Frame?
Our promotions
New Optics Package Price
Not sure yet if you want glasses, or looking for a simple spare pair?
At New Optics, you can get single-vision glasses starting at €299.00 and multifocal glasses starting at €599.00. You choose from a selected range of frames, and the price includes a pair of standard lenses. Feel free to ask about it!
Fourth lens free
In addition to your new glasses, would you also like a pair of reading glasses, sports glasses, driving glasses, computer glasses, a spare pair, photochromic glasses, a completely different look, or a second pair of multifocals?
Then New Optics is the place to go! If you choose a second pair of glasses within six months, you get a 50% discount on the second set of lenses. In several European countries, it is now mandatory to keep a spare pair of glasses in your car.
Ray-Ban Meta
Answering calls, listening to music, livestreaming, taking and sharing photos and videos in an instant… all with your glasses!
Curious? Come and try out the different models in our Ray-Ban corner!
Welcome to the moment!
Prescription Sunglasses Promotion
Looking for a new pair of sunglasses but need prescription lenses?
At New Optics, you get one lens for free when you buy a complete pair of prescription sunglasses with tinted lenses.
Come and check out the range!
Kids Promotion
Does your son or daughter need prescription glasses?
Then New Optics is the place to go!
Since kids don’t always want to sit still, you get a free pair of ‘play glasses’ (frame worth €85.00) when you buy a new pair of prescription glasses for children!
